In October 2020, Fami, a brand under  Vinasoy soy milk factory from Vietnam, attracted more and more distributors in China through strong promotion and advertising by IMPORTFOOD. The IMPORTFOOD team conveyed Vinasoy's brand development philosophy and the plan of  China's market to the distributors. Despite the ongoing global COVID-19 pandemic, with the assistance of IMPORTFOOD, the plan for Fami soy milk to enter the Chinese market proceeded one by one. IMPORTFOOD arranged multiple online video conferences between Vinasoy and several distributors, such as Shenzhen Bingcheng Industrial Co., Ltd., Guangzhou Chaofront Trade Development Co., Ltd., and Shenzhen Yuanfeng Trading Co., Ltd., to discuss brand development plans. IMPORTFOOD's role as a trade bridge became even more prominent in the context of the special circumstances caused by the pandemic.